Visit Brighouse.
#proudtobebrighouse
Brand, posters, flyers, social media, brand guidelines & advertising.

Project:
I’ve been working with Unify PR & Marketing on something really exciting to help my local town, Brighouse, make an impact.

Brighouse is a bright, welcoming place to live, work and visit, and has firmly cemented itself as a destination town in the North through its rich history, stunning local landscapes and boutique businesses, all of which have contributed to its growth over recent years.

The new brand personality ‘Proud to be Brighouse’ perfectly captures the essence of the community and will be used to amplify the fantastic events held here every year to entertain the community and celebrate the beauty of Brighouse, from fantastic shops to outdoor spaces.

I worked on the brand, creating an identity that is clean, eye catching and inspiring. The challenge was to find a balance between the rich history of Brighouse, but with a contemporary execution that engages all age groups, not just the older generation, attracting younger visitors to the town.

Roll out included posters, flyers, social media, canva templates, brand guidelines, advertising and a Christmas guide.

Client:
The Brighouse BID was set up in 2019, established by a vote of businesses with a mandate built on the town’s strong character and rich history to create a place residents want to visit all the time, and a place where those from further afield want to make plans to visit, and then return regularly.